L.A. Libations: Danny Stepper


The career of Danny Stepper, a co-founder of beverage incubator L.A. Libations, is one that comes with lot of stories — and he’s happy to tell them. BevNET’s podcast team recently sat down with Stepper in his office at Relativity Media headquarters in Beverly Hills, which is a long way from his early days stocking beverage coolers for the Coca-Cola Co. Stepper worked his way into a variety of sales roles at Coke, building relationships that became the foundation for L.A. Libations’ role as an incubator, guiding brands to placement at leading retailers in a variety of channels. Stepper shares his journey, which includes a surprising turn as a movie producer, with us in a podcast that details how the trials and tribulations of a beverage executive are as enthralling as they are maddening.