Episodes

On the ground in Anaheim, California, Taste Radio’s hosts reflected upon the first two days of an exhilarating Natural Products Expo West 2023 and highlighted standout new brands and products exhibited at the show, along with those featured at the Snaxshot X BevNET and MENA CPG meetups held during the week.

Distinguished physician, professor and author Dr. Robert Lustig spoke about how overconsumption and poor quality food are root causes of chronic illness and the role that innovative food and beverage companies can play in effecting change. And in the latest edition of The Maxi Minutes, investor Maxine Kozler Koven discussed why women-owned CPG brands are facing a lack of sustained investment, and ways for the industry to collectively address the problem.

On the cusp of Expo West 2023, the hosts highlighted a handful of meetups they’ll be attending at the annual event, including the first for new industry organization MENA CPG. They also discussed a recent study that links health issues to a commonly used sweetener, a platform to build awareness for early-stage brands and a bevy of new products, including two backed by internet and pop music icons.

Neka Pasquale, the founder of ultra-fresh and plant-centric food and beverage brand Urban Remedy, explained why embracing change and having an open mind, without compromising on values, are keys to the brand’s long-term success. She also touched on the company’s close relationship with Whole Foods, how and why consumer perception of plant-based food has shifted in recent years and why “be it, don’t say it” dictates branding and label design.

BevNET’s director of community Melissa Traverse joined Taste Radio hosts Ray Latif and Jacqui Brugliera for a discussion about a new source for valuable industry info, ways that our team can connect with and highlight Expo West exhibitors and a high-profile CEO’s shocking exit. They also spoke about a hot brand’s big retail win, luscious limited-time offerings and had a frank chat about the Whole30 diet and intermittent fasting.

Prior to the investment firm’s second annual Global Health Forum, we spoke with Ross Iverson, Brent Drever and Steve Young of Manna Tree for a trio of conversations about the urgency of making healthy and affordable food available to more people, why entrepreneurs are faced with shifting expectations for profitability and top line growth, their assessment of consumer confidence and spending and what emerging food trends are on their radar.

Taste Radio’s hosts discussed the value of attending CPG-centric community events, how Expo West 2023 exhibitors can best advise our editorial teams about their presence at the event, highlighted recent capital raises for two beverage brands and riffed on new and innovative products from two Mexican-inspired food brands and a trio of innovative energy drinks companies, among several others.

Jason Burke, founder and CEO of clean-ingredient meat snack and condiment brand The New Primal, discussed the demands of building a modern food brand, why he advises founders to embrace reliable business practices and a cautious retail strategy and how “the goalposts” have shifted when it comes to large CPG exits. He also stressed the importance of due diligence on potential investors and shared a moving story about his motivation to provide consumers with better food options.

Natalie Shmulik, the chief strategy and incubation officer of The Hatchery Chicago, spoke about the incubator’s origins, the most pressing needs and challenges facing small businesses and how she and her team are advising brands on scaling and investment. She also discussed the typical attributes of a company that has successfully scaled beyond The Hatchery and how high-profile strategic partners, including Pepsico and Mondelez International, are involved in its development.

The hosts discussed BevNET’s new partnership with Naturally San Diego, how brands can amplify their presence at Expo West 2023, MALK’s clever ad campaign and notable new products including pancake cereal and a neon green hot sauce. This episode also features a conversation with investor Maxine Kozler Koven, who spoke about how founders can navigate an increasingly tighter market for private capital.