Episodes

‘Wild’ Concepts Create Loyal Consumers. This Is Why It Works.
August 8, 202338 mins

‘Wild’ Concepts Create Loyal Consumers. This Is Why It Works.

How do breakout brands, particularly those that operate in trendy categories, build sustainable businesses? They cultivate authentic relationships with consumers by delivering on attributes they’re seeking. It’s how Wilderton, a maker of small-batch, non-alcoholic spirits crafted from raw botanicals, is paving its path.
New Or Exciting? It Helps To Be Both, But If We Had To Pick One…
August 4, 20231 hr 4 mins

New Or Exciting? It Helps To Be Both, But If We Had To Pick One…

The hosts discussed a celebrity foodie’s new glitzy brand of $10/box pasta, the debut of a black-owned and gastronomic-inspired brand of toaster pastries at Target, French’s sweet limited-time partner and a brief recap of the recently held 2023 Tales of The Cocktail convention. Also featured is the latest edition of Special Ops with Andrew Guard, in which the operations expert shares his take on both opportunities and challenges that are impacting new and emerging beverage and food companies.
The Best Way To Think Outside The Box? Get Rid Of The Box.
August 1, 202332 mins

The Best Way To Think Outside The Box? Get Rid Of The Box.

Allison Luvera and Lauren De Niro Pipher, the co-founders of Juliet, a premium brand of multiserve wine encased in an innovative cylindrical container, spoke about how they assessed the opportunity to disrupt a legacy category, why developing a unique package was central to the planning process and how they have won over retailers by positioning Juliet as an upscale lifestyle brand.
Magnolia Bakery Doesn’t Follow Trends. They'd Rather Set Them.
July 25, 202340 mins

Magnolia Bakery Doesn’t Follow Trends. They'd Rather Set Them.

Magnolia Bakery CEO Bobbie Lloyd and CMO Eddie Revis spoke about why the iconic bakeshop launched a CPG brand and the patient and thoughtful approach behind its development. They also discussed why consistency and quality guides their stewardship of the company, why they eschew trendy concepts and Magnolia’s collaborations with lifestyle brands.
Second Chances, And The Investor Obsessed With Outliers
July 21, 202358 mins

Second Chances, And The Investor Obsessed With Outliers

Can Coolhaus make a comeback? Although the beloved non-dairy ice cream brand is reportedly on the chopping block, the hosts discussed a potential salvation akin to those of discontinued brands resurrected by new owners. This episode also features the latest installment of The Goat Pen with Carlton Fowler, the co-founder of Goat Rodeo Capital, who spoke about his “obsession” with outliers.